The Bicycle Model

The bicycle model presents an innovative strategy that underlines the essential roles played by both the private and public sectors in fostering efficient collaboration and harmony.

Similar to the intricate components of a bicycle, such as its sturdy frame, synchronized wheels, efficient gears, and a skilled rider, resolving the plastic pollution crisis requires seamless coordination between various stakeholders. Only through synchronized efforts can we effectively reduce pollution and pave the way towards achieving a circular economy.

Both public and private sectors bear the responsibility of addressing plastic pollution, necessitating coordinated actions and the constant exchange of data and knowledge, much like the interconnected movements of a bicycle’s wheels.



EA – Earth Action

Lausanne, Switzerland

Ch. des vignes d’argent 7

1004 Lausanne Suisse